Privacy Policy
 
Effective Date: January 2024
 
At Safire Home Loans, a DBA of Go West Lending Ltd., your privacy is our priority. This Privacy Policy explains how we collect, use, and protect your personal information when you visit www.safire.loans (the “Website”) or engage with our services.
 
By using our Website, you agree to the terms outlined below.
 
 
1. Information We Collect
 
We collect personal information directly from you, from third-party sources, and automatically through your interactions with our Website. This may include:
 

• Personal Identifiers: Name, address, email, phone number, Social Security number

• Financial Information: Asset, income, and employment details

• Technical Data: IP address, browser type, device information, referral websites, and Website usage data

 
We may also obtain information from service providers such as employment verification services or credit reporting agencies.
 
 
2. Cookies and Tracking Technologies
 
We use cookies, web beacons (pixel tags), and other tracking technologies to:
 

• Personalize your Website experience

• Monitor Website performance and traffic

• Enhance security

• Deliver relevant marketing communications (with your consent)

 
You can manage cookie settings through your browser preferences. Disabling cookies may limit some Website functionality.
 
Safire Home Loans does not track your activity across third-party websites and does not respond to “Do Not Track” signals.
 
 
3. How We Use Your Information
 
We use the information we collect to:
 

• Process and fulfill mortgage applications

• Respond to your inquiries

• Analyze and improve our services and Website

• Meet legal and regulatory obligations

• Send marketing communications (only with your consent)

 
 
4. How We Share Your Information
 
Safire Home Loans does not have affiliated companies and does not share personal information for affiliate marketing.
 
We only share information with:
 

• Service Providers: Vendors assisting with employment verifications, credit checks, title services, and similar services

• Third Parties: Only with your explicit consent

• Legal Authorities: When required by law

• Corporate Transactions: In connection with mergers, sales, or reorganizations (subject to confidentiality protections)

 
We do not sell your personal information.
We do not share SMS text opt-in data with third parties.
 
 
5. Your Rights and Choices
 
You have the right to:
 

• Request access to your personal information

• Request corrections to inaccurate information

• Request deletion of your data (subject to legal requirements)

• Opt-out of marketing communications

 
To exercise any rights:
📞 Call: (303) 720-9008
✉️ Email: privacy@safire.loans
 
We will verify your identity before fulfilling any request.
 
 
6. How We Protect Your Information
 
We use industry-standard security measures to protect your personal information, including:
 

• Encryption of sensitive data

• Secure servers and restricted access

• Routine security audits and monitoring

 
However, no method of transmission or storage can be guaranteed 100% secure.
 
 
7. Links to Other Websites
 
Our Website may link to third-party sites. Safire Home Loans is not responsible for the privacy practices of external websites.
Please review their respective privacy policies separately.
 
 
8. Children’s Privacy
 
Our Website is intended for individuals 18 years of age and older.
We do not knowingly collect personal information from children under 13. If we learn that we have inadvertently collected information from a child under 13, we will delete it promptly.
 
 
9. Changes to This Privacy Policy
 
We may update this Privacy Policy from time to time. Changes take effect immediately upon posting.
Please review this page regularly for updates.
 
 
California Consumer Privacy Act (CCPA) Rights
 
For California Residents:
 
You have the right to:
 

• Request details about the personal information we collect

• Access your specific information

• Request deletion of your information (with certain legal exceptions)

• Correct inaccurate personal information

• Opt out of the sale of personal information (Safire Home Loans does not sell personal information)

 
To exercise your rights:
📞 Call: (303) 720-9008
✉️ Email: privacy@safire.loans
 
We do not discriminate against individuals who exercise their privacy rights.
 
 
State Privacy Rights (Colorado, Virginia, Connecticut, Utah, and Others)
 
Residents of other states with privacy laws also have rights, including:
 

• Access to personal information

• Correction of inaccuracies

• Deletion of personal information

• Opt-out of targeted advertising

 
You can make requests using the same contact information listed above.
 
 
Contact Us
 
If you have questions about this Privacy Policy or our practices, please reach out:
 
Safire Home Loans
A DBA of Go West Lending Ltd.
📍 Address: [Insert Office Address if applicable]
📞 Phone: (303) 720-9008
✉️ Email: privacy@safire.loans
🌐 Website: www.safire.loan